1. What cookies are
Cookies are small text files that a website can place on your device. Similar technologies, including local storage and session storage, can also store or read information while you use a website.
2. How GRECHO uses cookies
GRECHO uses necessary cookies and similar storage to operate the website, remember consent choices and support technical functions. The visitor consent interface is provided by Moove GDPR Cookie Compliance Free, with the GRECHO CMP Production Bridge connecting those choices to the site’s consent signals. CookieYes remains installed but inactive for rollback and does not provide the live consent banner. WordPress uses a session-storage value to check whether the browser can display emojis correctly.
After a visitor allows Analytics, GRECHO may set grecho_ft_attribution to preserve the first consented campaign or referring-source context for a website inquiry. It does not contain contact details or advertising click identifiers.
3. Cookie categories
Necessary
Technologies required for core website functions, consent management, security or a service requested by the visitor. Necessary technologies are always active.
Analytics
Optional technologies that help GRECHO understand website use. Google Analytics 4 is deployed through Google Tag Manager and may use Analytics storage only after the visitor allows Analytics. grecho_ft_attribution stores consented first-touch campaign/source information to connect website inquiries with the marketing source that brought the visitor to GRECHO. It is first-party, retained for up to 30 days and removed when Analytics consent is withdrawn.
Advertisement
Optional technologies that support advertising measurement. A Google Ads measurement destination is deployed through Google Tag Manager. Advertising storage and related advertising consent signals remain denied unless the visitor allows Advertisement.
4. Current cookie and storage list
Technical inventory reviewed: 7 September 2026. Items are classified as Observed, Conditional or Not observed because availability depends on consent, language, browser and session state.
| Technology | Storage | Status | Technical purpose and current retention |
|---|---|---|---|
moove_gdpr_popup |
First-party cookie | Observed | Stores the Moove consent choice; current configuration is 365 days. |
| WP Consent API state | First-party consent-state items | Conditional | Makes the current consent state available to participating WordPress components; current configured retention is 30 days when stored. |
wp-wpml_current_language |
First-party cookie | Observed | Stores the current WPML language; retention follows the current WPML configuration. |
wpEmojiSettingsSupports |
Session storage | Observed | Records the browser emoji-support check and is cleared when the browser session ends. |
_ga |
First-party cookie | Conditional | Google Analytics identifier available only after Analytics consent. |
_ga_WYRLFXFLCS |
First-party cookie | Conditional | Google Analytics session/state information available only after Analytics consent. |
_gcl_au |
First-party cookie | Conditional | Google Ads measurement storage available only after Advertisement consent. |
_gcl_ls |
Local storage | Not observed | Not present in the targeted production readback; the site removes it when Advertisement consent is denied. |
grecho_ft_attribution |
First-party cookie | Conditional | Stores first consented campaign/source context for up to 30 days and is removed when Analytics consent is withdrawn. |
5. Third-party services
Moove GDPR Cookie Compliance Free provides the live consent interface. The GRECHO CMP Production Bridge connects the visitor’s choices to the site’s consent signals. CookieYes remains installed but inactive as a rollback component. Google Tag Manager provides GRECHO’s controlled tag-delivery infrastructure for Google Analytics 4 and the Google Ads measurement destination; collection and storage behavior follows the visitor’s consent signals.
6. Analytics and advertising status
Google Tag Manager (GTM-W4PKD377) deploys Google Analytics 4 (G-WYRLFXFLCS) and the Google Ads measurement destination (AW-18387271041) under GRECHO’s Advanced Consent Mode implementation. Consent defaults are applied before Google measurement initializes. Analytics and Advertisement choices update the corresponding consent signals. When consent is denied, Google tags may send restricted, consent-aware cookieless measurement requests; denied Analytics or Advertising storage remains unavailable to those requests.
The optional first-touch attribution cookie can operate only after Analytics consent.
7. Consent choices
On the first visit, the consent interface offers Accept All, Reject All and Cookie Settings. The preference centre provides Save Settings. Visitor-controlled categories are Necessary, Analytics and Advertisement. Non-essential categories are denied unless the visitor chooses to allow them. Necessary technologies remain active because they support website operation and consent management. The website and Contact form remain available after Reject All.
8. Changing or withdrawing consent
Use the floating Cookie Settings control or the button below to reopen the preference centre. You can change category choices or withdraw consent by rejecting non-essential categories. The updated choice is applied to later measurement activity and page loads.
9. Cookie retention
The Moove consent-state cookie is currently configured for 365 days. WP Consent API state is configured for 30 days when stored. The WordPress emoji-support value uses session storage and is cleared when the browser session ends. grecho_ft_attribution is retained for no more than 30 days and is deleted when Analytics consent is withdrawn. Google Analytics and Google Ads items are conditional on the relevant consent choice, and their duration follows the deployed Google tag configuration.
10. Policy updates
Effective date: 12 August 2026. Technical implementation reviewed: 7 September 2026. GRECHO reviews the cookie and storage inventory monthly and after major plugin, theme, embedded-service, analytics, advertising or CMP changes. This policy will be updated when the website’s technologies change.
11. Contact
Questions about cookies or privacy can be sent to info@grechofiberglass.com or through the GRECHO contact form. For information about personal-data handling, see the Privacy Policy.
